Bisma Farooq Sheikh Research Scholar in the Department of Psychology at the University of Kashmir . Her work primarily focuses on positive psychology mental health impact of digital technology on human behavior.

Beyond clinical psychology, Dr. Sheikh has used her research skills to document the hardships of vulnerable communities. She co-authored an influential study titled “COVID-19 pandemic and the challenges for urban informal sector: An insight from street vendors of the district Srinagar, Kashmir” . This empirical study analyzed the extreme economic disruptions and mental health strains placed upon male and female informal workers during severe public health lockdowns, providing valuable data for local socioeconomic policymaking. 3. Gender Roles and Household Dynamics

Her work appears in various peer-reviewed scientific journals. Representative topics often cited in academic databases include:

, this paper explores "phubbing" (ignoring others in favor of a phone) and its remedies.